This month, cosmetics billionaire William Lauder listed a prime slice of Palm Beach. The property is remarkable, even for the area, with 360 feet of Atlantic frontage getting top billing of the overall 2.32 acres. Listing information has it as the largest of its kind in the area; at $200 million, it’s priced accordingly.

Comprised of three parcels, the property as it stands is a plain of tightly groomed lawn which appears to be ready-to-build. Lines of palm trees act as privacy buffers between the potential estate and its neighbors; on its street side, a functional fence inset with three sets of gates stands sentry for eventual construction. (The photo below shows the homes that once stood on the property.)

Prices for Palm Beach real estate have shot through the roof over the past two years or so, as New York money has migrated southward. According to the The Palm Beach Post, 2022 saw four months where average selling price for single-family properties in the area exceeded a million dollars.

Lauder’s net worth is around $3.5 billion, per Forbes.

Photo credit: Google Maps