Billionaire heir and businessman Evan Metropoulos has relisted his unfinished Los Angeles-area penthouse. He put it up for sale again this week, this time with a $38 million asking price.

Metropoulos—son of ultra-successful investor C. Dean Metropoulos—first put the double-unit Sierra Towers condo on the market last summer for $48.8 million. After failing to find a buyer, the price of the expansive West Hollywood pad underwent a hefty chop.

Spanning 7,000 square feet, the massive open unit was created by combining two separate apartments, and now all it needs is an owner with deep pockets and creative vision. The customization potential is significant.

Current standout details of the work-in-progress include soaring ceilings and nearly wall-to-wall glass paneling offering sweeping views of the downtown L.A. to the Pacific. Those views become masterfully impressive when taken in from the 4,000 square feet of terrace space wrapping the unit.

A most unique of fixer-upper opportunities, with Sierra Towers building amenities the icing on the cake: they include an outdoor pool, a gym, 24-hour security, and concierge service.