The concept for Flic is simple: It’s a button that you can program to do nearly anything.

Flick can wirelessly connect to your smartphone where you can set up the button to do anything from snoozing your phone’s alarm clock to taking a group photo.

Flic is set up using an app that is available for the iOS and Android OS. You can also set up the button to perform multiple tasks. For example, have it control the ambiance of a light with a double click and press and hold to start playing music.

Flic is currently running an Indigogo campaign that has surpassed its target. A pledge of $27 gets you a Flic.